Pink text reading "TRUTH + BEAUTY" on a light pink background.

Company

Truth + Beauty Med Spa


Industry

Beauty


What We Managed

Organic Social Media
Email Marketing
Website Copywriting

The Goal

Streamline their digital marketing strategy and create a cohesive + consistent brand presence.

A collage of six images related to skincare and beauty. Top row features skincare product advertisements and search bars about skincare. Bottom row shows skincare tips and an image of a woman at a restaurant discussing summer skincare, with labels indicating skincare topics such as SPF, hydration, vitamin C, exfoliation, and more SPF.

Graphics

A woman with long brown hair and light makeup speaking into a phone camera, with a pink caption box reading "When am I due for my next Botox treatment?" and a viewer count of 3,732.
White cursor arrow clicking on a computer screen with a click animation on a black background.
A woman in black clothing receives a cosmetic injection in her forehead from a female technician wearing blue gloves, in a clinical setting.
Digital cursor arrow with clicking effect icon.

About the brand

Truth + Beauty is a premier, full-service MedSpa on Long Island. They came to us ready to streamline their brand’s social media + email marketing strategy to create an online presence that matched up to the caliber of results they get their customers.

Email Marketing

Collage of four promotional skincare and beauty treatment advertisements featuring discounts, treatments, and encouraging messages for Mother's Day, summer readiness, and skin transformation, with images of women and beach scenes.
Screenshot of a text message from Brooke Goldfarb expressing appreciation for someone's hard work.

Feed Transformation

After

Before

The Results

Within our first month working together, their website clicks via social more than doubled and and their revenue increased by 35%.

84

appointments booked

87%

more website clicks

35%

more profile visist

64%

more reach

47%

more impressions

41%

more engagement

“I've always dreamy about working with someone like her and her team”

“I've been working with Courtney and Her Content Co. for 5 months and I've always dreamt about working with someone like her and her team! She is so creative and from day 1, she understood the voice of my brand. Not to mention her writing skills are amazing! When we signed on with her, she was doing our social media platforms but now we have expanded the scope to writing all the copy for our new website and our email marketing. I'm so excited because our analytics have all skyrocketed since working with her. Did I mention she has the loveliest personality! I cannot recommend her highly enough!”

Cori Goldfarb | Founder of Truth + Beauty

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